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TVB and ATV jointly held a press conference yesterday to announce the broadcast arrangements of the 2012 London Summer Olympics. The two TV stations announced the unprecedented use of the same live broadcast room to report the Olympics opening ceremony. When the time comes, TVB and ATV hosts will 'sit together' to provide coverage on the Olympic games.

Yesterday Eric Tsang, Nat Chan, Kate Tsui, Shirley Yeung, Rebecca Zhu and 30 other artists took part in the press conference to boost the atmosphere and to carry out a 'demonstration' against iCable, who has won the exclusive broadcast rights of the Olympics. Eric laughed and said he received a secret order to help iCable, but unfortunately he has to stay with TVB. Eric is happy that the Olympic broadcast issue has been resolved because the Olympics is a grand event after all and every individual should be able to enjoy it.

Last year, ATV and TVB had a verbal war due to the TV rating miscalculations, but this time they suddenly became friends again, and announced that ATV artists will be going into TVB City to take part in a special program. TVB assistant GM (Au Wai Lam) expressed on stage thanking iCable for investing 120 million HKD to buy the broadcast rights for the Olympic games. "This time, the collaboration between ATV and TVB reflects the Olympic spirit, it's a triple winner. Thank you iCable and ATV. Together (ATV/TVB) we have a hundred years of history, our broadcast of the Olympics will definitely be successful!" Then Mr. Au joked: "In fact, we should let ATV come up and talk first. Firstly, that is being polite and secondly the location is called Tai Po Civic Centre, ATV is located in Tai Po, so it's their home ground!" ATV's VP (Kwong Hoi Ying) also expressed TVB Pearl and ATV's International channel will make up the Olympics channel. Each day, there will be 10 hours of coverage on the Olympics.

Kate Tsui and Shirley Yeung hopes to go to London. Shirley expressed: "I had the experience of doing interviews in the 2008 Beijing Olympics. (Who's going to look after your daughter?) My mom and worker can help!"

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Posted by Hex on Thursday, July 19, 2012
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